The teachings in this book go beyond technologies, skills and processes. Each chapter’s "thought exercises" challenge you to consider technology, business and management concepts in the context of your organization. These questions will help you evaluate next steps for making the technologies valuable to you.
-Michael Goldberg, editor in chief, Data Informed (www.data-informed.com)
Big Data Analytics will assist managers in providing an overview of the drivers for introducing big data technology into the organization and for understanding the types of business problems best suited to big data analytics solutions, understanding the value drivers and benefits, strategic planning, developing a pilot, and eventually planning to integrate back into production within the enterprise.
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